a high-impact management consulting firm
Ameeta is a member of the Maroon Venture Partners Fund investment committee and the Edison Director Network. She served on the board of directors of Edison portfolio company, PlumChoice, Inc., MIT Enterprise Forum of Cambridge (chair) and Technology Capital Network. She is a charter member of TiE Boston.
Ameeta received her MBA from the University of Chicago.
Who We Are
We advise our clients on their key strategic issues, leveraging our deep expertise and using analytical rigor to help them solve their most critical business problems. We leverage our consultants' impressive range of backgrounds and education to find the best solution for making your ideas successful.
Ameeta Soni, President
Ameeta has a proven ability to deliver dramatic revenue increases. She has successfully taken new products and services from concept to market and developed new markets leading to over $600M in sales.
Ameeta's background includes extensive experience with strategy, marketing and business development for large multi-nationals, venture-backed start-ups and turn-around companies in the SaaS, digital health, energy IT, AutoID, instrumentation, and professional services sectors. She has helped raise over $60M in venture capital and facilitated two public offerings.
She served as Chief Marketing Officer at PlatformQ Health, Assemble Systems (contract), and VFA. At VFA, she grew revenues across multiple vertical and geographic markets by >300%. VFA was acquired by a PE backed company. She co-founded digital health company FitTrace, and founded Aanza AutoID Group, an RFID services firm, and Aanza, a product life cycle management software company.